Kraft Dinner Reply
August 3, 1995
Dear Mr. Peters:
Thank you for your comments concerning the packaging of KRAFT DINNER Macaroni and Cheese.
Naturally we are sorry to learn that you were disappointed with a recent purchase of this product, but we do appreciate your taking the time to notify us of your dissatisfaction.
You can be sure that our product development people are constantly searching for better and more efficiant ways to package all Kraft General Foods' products and to provide our consumers with tamper-evident packaging. Our primary concern has always been protecting the freshness of the product, and the present packaging does that job well. We will continue to research the problem which you have encountered until a more satisfactory answer is found. In the meantime, we hope your enjoyment of the quality and taste you find in our products far outweighs any displeasure you may experience with the packaging.
Unfortunately, we do not have any t-shirt or promotional KRAFT Dinner items available at this moment in time. I have, however, enclosed a selection of our Kraft Kitchens recipes that you can share with your mother-in-law.
Thank you once again and we do hope you will continue to be one of our valued customers.
Sincerely,
Johna Janelle
Consumer Response Associate
Dear Mr. Peters:
Thank you for your comments concerning the packaging of KRAFT DINNER Macaroni and Cheese.
Naturally we are sorry to learn that you were disappointed with a recent purchase of this product, but we do appreciate your taking the time to notify us of your dissatisfaction.
You can be sure that our product development people are constantly searching for better and more efficiant ways to package all Kraft General Foods' products and to provide our consumers with tamper-evident packaging. Our primary concern has always been protecting the freshness of the product, and the present packaging does that job well. We will continue to research the problem which you have encountered until a more satisfactory answer is found. In the meantime, we hope your enjoyment of the quality and taste you find in our products far outweighs any displeasure you may experience with the packaging.
Unfortunately, we do not have any t-shirt or promotional KRAFT Dinner items available at this moment in time. I have, however, enclosed a selection of our Kraft Kitchens recipes that you can share with your mother-in-law.
Thank you once again and we do hope you will continue to be one of our valued customers.
Sincerely,
Johna Janelle
Consumer Response Associate
posted by Dairn | 10:04 AM
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